Job Description
Company Overview:
Founded in 2019, Apna is India's largest professional networking platform dedicated to helping India's burgeoning working class to unlock unique professional networking and skilling opportunities. We're one of the fastest growing unicorns backed by marquee investors like Tiger Global, Lightspeed, Sequoia, Owl Ventures, Greenoaks Capital & few more with solid ~$200Mn funding.
Apna is on a mission to enable livelihoods for billions in India. With over 50Mn user base from 700+ cities and 5Mn employers that trust the platform - India has a new destination to discover relevant opportunities.
Location -Bangalore (WFO)
Requirements
Responsibilities
- Develop and execute strategic plans to drive growth initiatives and take ownership of the growth product roadmap.
- Conduct thorough market research, competitor analysis, customer segmentation, and trend identification to build informed product decisions and growth strategies.
- Lead the ideation, prioritization, and execution of product features and enhancements to drive user acquisition, engagement, and retention.
- Work closely with cross-functional teams to ensure alignment and successful implementation of growth initiatives.
- Drive a culture of experimentation and utilize data insights to evaluate the performance of growth initiatives for maximum impact.
Qualifications
- 3 to 5 years of experience in product management, with a focus on driving growth for digital products or platforms(preferably in consumer-facing tech companies)
- Must have experience in leading communication products and marketing tech stacks.
- Proven track record of successfully driving growth initiatives and delivering results in a fast-paced, dynamic environment.
- Demonstrated ability to identify and implement creative, data-driven solutions to scale user growth across various channels.
- Experience in optimizing acquisition funnels, crafting compelling onboarding experiences, and driving user activation.
- Possess a growth mindset: Live and breathe experimentation, ability to interpret user data, identify trends, and translate insights into actionable product strategies, and ruthlessly prioritize for impact.
- Bachelor's degree in business, computer science, or a related field.
